How virtual reality helps small- and mid-sized business

Virtual reality (VR) has many benefits. Its immersive sensory experience is being applied in healthcare, gaming and entertainment, fashion, the military, and the media, just to name a few. Small- and mid-sized businesses are no exception, as this technology is changing how they normally do business in wonderful ways.

Tips and tricks to master Windows 10

Microsoft’s latest operating system is so full of features that it’s hard to learn them all. After countless hours answering questions and fixing issues related to Windows 10, we’ve put together a list of the most useful apps, settings, and features.

Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies.

Tips and tricks for collecting customer data

Businesses have more access to customer data than ever before, and that trend will likely continue in the future. The insights you get from all that data are valuable. However, a lot of data is unnecessary or possibly even problematic. To ensure your insights are relevant and useful, you must have a well-defined data collection system in place.

Site engagement: Why you should measure it

Is your site getting a large amount of traffic, but you’re not seeing a product or service sales boost? Many small business owners face this dilemma at one time or another. The fact is that a large number of visitors doesn’t necessarily translate into engaged customers.

Choose the best Office 365 plan

Office 365 has become the go-to all-in-one tool for businesses in recent years. With different Office 365 plans — Business, Business Premium, Enterprise E1, E3, and E5 — you can have a set of services and features that are perfect for your business.